The Coca-Cola Company is thrilled to continue its collaboration by supporting the upcoming FIFA Club World Cup 2025 as an official partner.
Fans of the 32 top-performing clubs from around the globe can expect exclusive experiences and activations as Coca-Cola engages audiences in US cities and worldwide during this historic tournament, set to take place in June and July 2025.
The Coca-Cola Company has been a significant presence in global football, having been involved in stadium advertising at every FIFA World Cup since 1950.
Over the decades, it has provided countless memorable experiences for football fans worldwide.
As part of its ongoing commitment to the sport, Coca-Cola is excited to play a key role in activating the FIFA Club World Cup, which is set to usher in a new era in global club football.
“This will be an exciting, inclusive, and truly global tournament that will contribute to the growth of the club game and offer significant value to our partners,” said Romy Gai, FIFA’s Chief Business Officer. “We are thrilled to have such a dedicated and long-standing partner as Coca-Cola on board as we embark on this new chapter.”
The 2025 FIFA Club World Cup will feature 32 teams, with the tournament being held every four years.
The inaugural edition will kick off in Miami on June 14, 2025, and culminate with the crowning of the first-ever global club champions in New York/New Jersey on July 13, 2025.
Brad Ross, Vice President of Global Sports and Entertainment Marketing and Partnerships at the Coca-Cola Company, emphasized the importance of sports partnerships in driving growth for the company.
“Partnerships in sports, like the one we share with FIFA, are key drivers for growth across our company, brands, and global system,” Ross said. “The FIFA Club World Cup will be a major occasion to unite the world through sport.
Football fans are among the most passionate worldwide, and we’re honored to support these moments by refreshing both fans and athletes with our beverages while providing them with innovative experiences.”
As the tournament approaches, Coca-Cola is set to bring football fans unforgettable experiences, marking another exciting chapter in the company’s long-standing commitment to global sports and the beautiful game of football.
