“My Desire Was To Be A Taxi Driver” – Jesse Agyepong

Director of Corporate Affairs, Business Development and Marketing at the Ghana Free Zones Authority, Jesse Agyepong says his desire as a child was to be a taxi driver.

Jesse who says he grew up among taxi drivers and commercial bus drivers aspired to be like them because they had a good life at the time. Speaking on the AM Club, Mr Agyepong said it was difficult as a child to become anything beyond what he could visualize.

Jesse Agyepong who also doubles as a brands and marketing specialists admonished brands to learn to evolve around their consumers and not stick to one goal. According to him, the demands of consumers keep changing to suit the times and it is important for brands to adjust their methods to reach their consumers.